Talking about diseases can be difficult. This makes it all the more important to create a pleasant setting. IWWIT advises on protection against - and life with - HIV and other sexually transmitted diseases. For this life-affirming agenda, we have created a crisp design.
We have built the website in such a way that the IWWIT team always remains in control of the situation and can maintain any content easily and independently. We have taken IWWIT's help for self-help as a model for this.
IWWIT is more than just a weekly pharmacy-newsletter for the gay community. We have made sure that all assets get a unique look and that the colorful character of the campaign has the right charisma.